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Qwest GeoPlus™
Geographic call routing for toll-free 800 numbers


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Table of Contents
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"Qwest GeoPlus"
  • Qwest GeoPlus™ integrates advanced geographic telephone call routing capabilities with GIS digital mapping technology to produce an intelligent TOLL-FREE (800-888-877-866) network that automatically connects callers to your organization’s desired office, based on the caller’s geographic location.



  • Qwest GeoPlus™ is a package of three integrated services:
    • SmartGEOrouting™:  The routing of toll-free telephone calls to various offices based on the caller’s geographic origin.


    • SmartGISnet™:  A web-based tool that allows viewing and management of a Qwest GeoPlus™ network in a map-like environment.


    • SmartWEBreporting™:  Web-based reporting that allows management to view call counts and call detail of all traffic on Qwest GeoPlus™ networks.



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"SmartGEOrouting"
  • SmartGEOrouting™ -


  • The foundation of Qwest GeoPlus™ networks is geographic call routing of toll-free (800/888/877/866) telephone numbers.  Callers dialing your toll-free number are directly connected to your store/business according to your specific mapping requirements. SmartGEOrouting™ is composed of two key elements: SmartGEOmapping™ and GEOnetQC™.


    • SmartGEOmapping™ is the designing and implementing of your network based on your specific requirements.


    • GEOnetQC™ is the constant monitoring and updating of your network to ensure continued performance as telephone network changes and boundaries change.
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SmartGEOmapping™
  • SmartGEOmapping™ –
  • Callers can be routed to your nearest store/business location (most popular method), or by any other boundaries (county, zip code, roads, etc.).
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SmartAutoMapping™
  • SmartAutoMapping™ will send a calling party to your nearest store/business location based on the caller’s geographic origination.


  • You supply the street address and telephone number of each store/business location on the network, and Qwest® builds, implements, and maintains the network.
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SmartAutoMapping+PLUS™
(SmartAuto with Mileage Limit and ESA)

  • SmartAutoMapping+PLUS™ GEOrouting will send a calling party to your nearest store/business location within a specified radial distance, based on the caller’s geographic origination.


  • Calls from outside the radius are routed to the Extended Service Area (ESA) business location.
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SmartAutoMapping+PLUS™
(SmartAuto with Mileage Limit & Multiple ESA locations)

  • SmartAutoMapping+PLUS™ GEOrouting will send a calling party to your nearest store/business location within a specified radial distance, based on the caller’s geographic origination.


  • Calls from outside the radius are routed to the nearest specified ESA business location.  (Multiple ESAs are possible – the starred locations are also ESA locations)
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Custom SmartAutoMapping™

  • Custom SmartAutoMapping™ will send a calling party to your nearest store/business location based on the call origination and dependent upon the customer specified boundaries.


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SmartCountyMapping™

  • SmartCountyMapping™ will send a calling party to your desired store/business location as defined by your specified county boundaries, based on the caller’s geographic origination.
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SmartZipMapping™

  • SmartZipMapping™ will send a calling party to your desired business location as defined by customer specified zip code boundaries, based on the caller’s geographic origination.
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      CUSTOM SmartGEOmapping™
  • Any of the methods can be combined to produce custom mapped Caller Response Zones.


  • In addition, SmartGEOrouting™ can be combined in any way with other QWEST® Communications enhanced features:


    • TOD(Time Of Day) and DOW(Day Of Week): An example of this would include after-hour business calls routing to a Extended Service Area (ESA) office that is dedicated to this phone call activity.


    • % Allocation:  Can be used when two or more stores/businesses want calls evenly distributed within their combined Caller Response Zone.
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GEOnetQC™ Services
  • GEOnetQC™(GEOnet Quality Control) is a unique service that automatically maintains the accuracy of your Qwest GeoPlus™ network.


  • Thousands of new Area Codes and Prefixes are added every month to the NANP (North American Numbering Plan), while the USPS (United States Postal Service) adds and modifies numerous Zip Codes.  As these changes become effective, Qwest® periodically updates your Qwest GeoPlus™ network to assure 100% accuracy of the geographic call routing.


  • New Area Codes (both splits and overlays) are automatically added to Qwest GeoPlus™ networks to ensure continual service.



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SmartWEBreporting™ Products

  • SmartWEBreporting™ -
  • Qwest® offers customizable reporting options of your Qwest GeoPlus™ network that may be viewed and exported directly over the web via Internet browser.


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     SmartWEBreporting™
  • SmartWEBreporting™ is web-based reporting of your toll-free network over the Internet.
    • Options include hourly, daily, weekly and monthly call counts, as well as call detail reports.


  • Reports can be selected/sorted by:
    • Toll-free number:  (If more than one toll-free number - track effectiveness of one advertising media vs. another)
    • Location:  (To show breakout of calls to each store/business on your network)
    • Market:  (groupings of stores in a market area)
    • Any combination of reporting that you may desire.


  • Reports are highly customizable, including name and address of the caller.


  • Custom export formats can be designed for interfacing with your media effectiveness tracking systems. (Excel, Word, text are among the standard export formats)
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SmartGISnet™ Products

  • SmartGISnet™ (Web-based Management) –
  • This web-based management tool allows you to interactively access your Qwest GeoPlus™ network for display, query, and analysis via web browser.



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SmartGISnet™ - Web Based Management
  • If you require advanced management capabilities of your Qwest GeoPlus™ network, a web-based interface allows browsing of the routing plan in a map-like environment.


  • Users of the web-based mapping system can perform a variety of functions, including:
    • Printing and exporting of maps showing customer Caller Response Zone boundaries.
    • New store placement analysis
    • Assignment of trade areas for franchises or stores


  • The sites can be customized to allow interactive editing and reporting of map layers, such as:
    • Delivery zone management
    • Sales tracking by market area
    • Mapping customer locations to your closest location
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How can a geographically routed
toll-free 1-800 number benefit my business?
  • Increase your sales


  • Reduce your advertising costs


  • ONE toll-free number serves all your locations


  • Automatically connects caller to your preferred location


  • Track advertising effectiveness and sales leads by location


  • Eliminates customer going to the yellow pages or Internet search engines and potentially discovering your competitors


  • Supports use of vanity numbers
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Target Customers
  •    What type of business will Qwest GeoPlus™ benefit most?


  • Any business/organization that advertises a product or service through various media outlets (TV, RADIO, WEB or PRINT media) and has two or more physical locations, and it is desirable to connect callers directly to a specific location without going through a call center or manual locator service.


  • Any business where the telephone serves as a significant conduit between buyer and seller to initiate a sale or service delivery.


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Summary
  • Qwest GeoPlus™ networks are designed, implemented, and maintained to reflect your specific method of how you may want your callers to be routed on your network of locations.


  • Eliminates call routing errors and lost calls from rotary or non-equal access telephone company switches.


  • Callers are automatically connected to the preferred location.


  • Extensive management and reporting capabilities fully leverage the benefits of a Qwest GeoPlus™ network.




  •    :: These products are supplied to Qwest Customers through a strategic partnership with AdGeo Inc..